tenamup.wordpress.com
The progressive talk radio networki has reached a local marketing agreement with to begin broadcasting its programmingyon Bonneville’s 1050 AM signal in the Washington area. Air America expects to launch during the montgof June, although an official date, call lettere and programming line-up have not yet been determined. As part of the Air America will essentially leases the signalfrom Bonneville, and then handled operations, programming and advertising sales. Financial terms of the multi-year deal were not Air America has hired some locaksales staff, and will occupyt a small space in Bonneville’e Washington offices. “Air America is obviously very interestedd inthe D.C.
market,” said Bennett Zier, Air America’es CEO and a former executive with Clear Channel and Red ZebraBroadcasting locally. “It’s wherer decisions are made. Its number one businessw is politics.” Air America initially approachedc Bonneville to put togetherthe agreement, which had been lookingg for someone to pick up the The deal came together during the past few months. Currently, Bonnevilld simulcasts WTOP’s signal on 1050 AM, along with some sports The sports programmingwill remain, Bonneville Seniot Regional Vice President Joel Oxlegy said, which will mainlgy be heard on nights and weekends.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment